How to build customer stickness?

06/14/2018

We are entangled in this era, either by taking advantage of the situation or being pressed into powder.

With the deepening of the WTO, our market becomes more and more difficult to do. Is the market bad, or is it bad? This is the question that every manager-marketing manager always asks.

Companies must have markets so that our products can flow and realize. Therefore, if a company is not good or bad, it can obviously look at the weather in the company.

Everyone will say: The development of the company still needs people who have pressure. No, it should be someone who wants to do something. Personally think that the world should be able to have lazy and enjoyable people, but they can't hinder people who want to do things. The world has always been driven by lazy people. So as long as you are not a stumbling block, that's fine.

However, the long-term job market, lazy employees, people really look uncomfortable, at least unpleasant, but also worried that they bring bad children. Dismissal or? It's a tricky problem!

So, are these people really unable or unable to bring high growth performance? It must be something you didn't think of using them.

I offer one here: Does your company allow the lazy employees to do CRM customer stick tracking? The livelihood of that part is trivial, and it is simply a waste for young people to do it. Inexperienced young people, but can not better maintain customer relationships.

The so-called customer stickiness refers to the combination of customer loyalty, trust, and benign experiences of the brand or product. The stronger the sense of dependence, the higher the customer's viscosity; the higher the expectation of re-consumption, the higher the customer's viscosity.

To increase customer stickiness, the general approach is:

[A] provide customers with personalized services;

[B] Let customers think that they have been given enough attention;

[C] Interaction and interoperability with customers through specific systems or systems;

[D] Facing customers' dissatisfaction or doubts, through good communication, to solve customer problems;

[E] Regular and efficient customer experience activities to enhance customer stickiness;

[F] properly classify customers and perform refined marketing according to customer categories and characteristics.


In the Internet industry, there are many fake and shoddy products, and all means are used to deceive customers' money and cause the loss of customers. However, this is an adventure, resulting in the traditional coincidence, many people no longer choose to believe, so it is easier to increase customer stickiness? What sells is like pouring water out of the water. Not to mention customer care and customer management. Please see that in recent years many fake and inferior products have come from China. No one dares to try again.


why why?

This fully demonstrates that the traditional industry does not care enough about the customer's care and that the merchandise does not do enough. Now the emergence of the NIS Mall subverts many traditional perceptions. The price, transportation, and efficient operation have improved the customer's Experience!


Why does NIS Mall need to do this?

The later this thing is done, the more dangerous the market is. You think about it, the market is a big piece of cake, your market is very cattle, and other homes are also very cattle, so the cost of tearing must be greater than encroaching!

Also, companies that do not dare to create user circles must have no confidence in their own products. Try hard to see other people make money!


Author: O'cen

Source: NIS shop

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